
11x · July ROAS · 11 stores
Victor Hugo
The Client
More than 20 stores, each with its own characteristics: different audiences, ticket sizes, seasonality and media maturity. What was missing was an operation that respected each store's individuality without losing sight of the whole.
The Turn
We created tailor-made processes, audiences and strategies for each store, within a single funnel structure: awareness, traffic to Instagram and conversion on WhatsApp. We built dedicated AI agents to produce the ads and over 10 automations to scale consistently without losing the fine-tuning of each unit.


The Result
- 11x ROAS in July across the network's 11 stores
- +20 stores under a single process, with store-by-store comparable data
- +10 active automations (dashboards, reports, AI agents and alerts)
Hub ≠ Agency
An agency gives you a generic team.
A hub gives you a specialist per front.
Four domains, one direction, united by method. The difference between executing and solving.